Interestingly there are still many businesses who don’t think that a web site is necessary for their business. I wonder if it`s because their customer base is local, or they still believe that people find them via a paper based directory.
Well maybe these statistics and thoughts may help them change their mind.
The top 5 places that people look to find local businesses (Research by Comscore)
31% Visit a search engine – most research without a specific brand or business name in mind and with a specific location (i.e. a builder in Cardiff)
3% Get information from a newspaper or magazine.
So statistically only 33% of searches are still using a paper based method.So are these businesses getting a return on investment against their advertising spend ?
Unfortunately I think not.
A web site should be a great window in to your business.It should be visually attractive, easy to navigate and obviously informative.
More and more customers expect to see you on the internet
The internet is a very cost effective way to provide your customers and potential customers with reams of information about you and your
Has that convinced you ?
I hope so.
So how do you choose the right Graphic Designer and Web builder for you?
It`s quite simple, just contact me via the comments section and I will give you a free, yes I did say a free SLR Marketing consultation and advise you of what choices there are available.
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